Real-Time Bidding (RTB) AI Engineer
About Our Engineers
This RTB AI Engineer specializes in real-time ad auctions, bid optimization, and AI-driven targeting strategies. With expertise in predictive analytics and machine learning, they enhance click-through rates (CTR), conversions, and ROI for AdTech platforms.
Key Expertise & Skills
Real-Time Bidding (RTB)
Machine Learning Models for AdTech
Bid Optimization
Predictive Analytics
Programmatic Advertising
Demand-Side Platforms (DSPs)
Supply-Side Platforms (SSPs)
Fraud Detection
AI-Powered Audience Targeting
Technologies & Tools
TensorFlow
PyTorch
Scikit-learn
Google Cloud AI
AWS SageMaker
BigQuery
SQL
Kafka
OpenRTB
Java
Python
Projects Our Engineers Have Worked On
- AI-Powered Bid Optimization – Increased advertiser ROI by 30% through dynamic bidding strategies.
Fraud Detection Algorithm – Reduced ad fraud by 40%, ensuring genuine impressions.
Real-Time Audience Segmentation – Boosted ad engagement by 25% using machine learning models.
Cost-Per-Action (CPA) Reduction – Optimized bidding to lower CPA by 20% while maintaining ad reach.
Demand-Supply Matching System – Enhanced ad fill rate by 35%, improving revenue for publishers.
Who Should Hire This Engineer?
AdTech companies
DSPs
SSPs
media agencies
programmatic advertising platforms
marketing automation startups.